Sales & Digital Marketing Officer

Position overview

Key responsibilities

• Generate and qualify potential customer leads; contact, consult, follow up, negotiate, and close sales.
• Develop digital marketing activities and manage social media content and campaigns.
• Support advertising, promotions, events, and product launches.
• Maintain customer information and update the CRM system.
• Build long-term customer relationships and generate repeat sales and referrals.
• Monitor market trends, competitors, and customer needs.
• Prepare regular sales and marketing performance reports.

Key performance indicators (KPIs)

• Sales revenue achieved against target and number of new customers acquired.
• Qualified leads generated and lead-to-customer conversion rate.
• Customer follow-up completion, repeat sales, and referral rate.
• Customer satisfaction and quality and timeliness of reporting.

Qualifications

• Bachelor's degree or relevant qualification in Marketing, Business, Sales, Communications, Digital Marketing, or a related field.
• Sales and/or digital marketing experience is preferred.
• Knowledge of social media and digital advertising.
• Good Khmer communication skills; English is an advantage.
• Ability to use digital technology and AI tools for sales and marketing.

Required competencies

• Sales, closing, negotiation, objection-handling, and customer consultation skills.
• Digital marketing, content creation, and social media management.
• Communication, presentation, and relationship-building skills.
• Lead management and systematic follow-up.
• Data analysis, problem-solving, planning, execution, and result management.
• Digital and AI literacy.

Personal qualities

The ideal candidate should be:

• Honest, responsible, positive, and energetic.
• Customer-focused, result-oriented, and self-disciplined.
• Proactive, creative, resilient, and persistent.
• Adaptable, committed to continuous learning, and a strong team player.

Working relationships

The position works closely with:

• Sales & Marketing Manager and management team.
• Customer Service and Academic/Training teams.
• Content creators, designers, and video production team.
• Finance and Administration.
• Existing and prospective customers, business partners, and external stakeholders.

Career growth opportunities

• High-performing employees may develop into trainers, managers, business leaders, or entrepreneurs.

Contribution to national development

Beyond organizational sales, this position can contribute to Cambodia's development by:

• Promoting quality education, training, and useful products and services.
• Helping Cambodian people access knowledge and skills.
• Supporting entrepreneurship, SME development, employment, and economic opportunity.
• Developing digital and AI capabilities and strengthening Cambodian business competitiveness.
• Developing productive human capital and supporting a knowledge-based digital economy.